The Sollo Community
You went solo. You don’t have to do it alone.
The solopreneur community for coaches, consultants and fractional execs who want more clients. Live sessions every Wednesday, honest feedback on your offer and outreach, and a room full of people doing the same work you are.
Included with every Sollo membership · 14-day free trial



Sollo Meetup · Amsterdam
Going solo can feel like no one is in your corner. Sollo changes that.
No sales manager. No team to ask. Just you, a blank message and a pipeline that depends on whoever referred you this month.
Most solopreneurs don’t stall because they’re bad at the work. They stall because selling alone is lonely, and lonely makes it easy to put off. The Sollo community is where you bring these challenges, and leave with a next step.
SELLING ON YOUR OWN
A deal goes cold and you don’t know why
You rewrite the message three times and still don’t send it
You’re not sure if your offer is too expensive, or not expensive enough
Nobody sees your wins, so nobody holds you to the next one
Sales happens when delivery allows, which is never
The obvious choice
SELLING WITH THE SOLLO COMMUNITY
A live room every Wednesday to bring your stickiest deal
Honest feedback on your offer, website and outreach
Messages rewritten with you, then sent the same day
Peers who celebrate the wins and ask about the next one
A rhythm you keep because people expect to see you
Every Wednesday, 17:00 CEST
Two live sessions, alternating each week. Bring your real work. Leave with something you can send the same day.

1
Sollo Huddle: bring a live deal.
Group coaching on the deal that’s gone quiet, the price objection or the call you’re nervous about. We unpack it together, then build the next move inside Sollo, live.
2
Sollo Roast My… your offer, site or outreach.
Your offer, website, outreach or lead magnet gets honest, specific feedback from Mike and the community. No vague “looks good.” Real rewrites.
Always on, between sessions.
The Sollo Community hub on Circle is where the week happens: introductions, wins, Roast my… threads, the 20/100 Challenge spaces and every upcoming session. Plus a member WhatsApp group for quick help when a prospect replies.

🎥
Every Huddle and Roast is posted in the community, so you can catch up whenever suits you and bring your questions to the next one.
Next cohort starts 5 October
20
working days
100
new conversations
3
live sessions a week
Five new people a day, a daily check-in in the community and fresh templates every week, with the whole cohort doing it alongside you. It’s included with your Sollo membership.
01
The landing page
Lead with the pain, not the product name. A quiz page moved its strongest testimonial above the fold and named the free 55-page guide in the call to action. People buy relief from a problem, not the name of your product.
02
The lost deal
A workshop was cancelled over price. The move: don’t re-argue it. Ask for 20 minutes and open with “I’m a bit confused, I’d love to understand what changed.” Curiosity reopens what defending your price closes.
03
The outreach sprint
One member tested new positioning by messaging 50 former colleagues in 48 hours. The Huddle turned the replies into sharper messaging and warm conversations.
Our first 30 members closed $450k within 8 weeks.
Real members, real deals. Hear it from the solopreneurs selling with Sollo and the community every week.
"I thought I had about $180k of deals in play. It was closer to $400k. I've since written six proposals in three weeks and already won two."
Before Sollo, I was tracking clients by email and in my head. Setting it up forced me to clarify my offers and actually see my pipeline — I thought I had about $180k of deals in play. It was closer to $400k. The proposal approach has been the biggest win. The first proposal I wrote with it was work I didn't think I had a chance of winning — a few weeks later, I'd won it. I've since written six proposals in three weeks and already won two. I'm impressed by how much Sollo pushes the boundaries with AI — I'm looking forward to using more of it.

"Simple but powerful enough to hit the ground running. The built-in AI coach is incredibly helpful — I don't just know what to do next, but how to do it."
I'm a solo consultant, providing leadership development and executive coaching services to financial services and professional services companies. Sollo is a great tool to simply keep on track of my various business development activities. It's got the right amount of features for what I need, which makes it simple but powerful enough to hit the ground running with. In addition to keeping track of people and opportunities, the built in AI powered coach is incredibly helpful. So I don't just know what I need to do next, but how to do, how to write it, etc. In addition to using the software, I've been part of Michael's community. Michael is incredibly knowledgeable about all things to do with sales. He's also very generous with his time and advice. You can tell he wants the people he works with to succeed. Highly recommend.

I help early-stage cybersecurity founders build a working go-to-market motion.
I found Sollo when I needed a tool to organize my outreach. I wanted something that doesn't lock me in and then extorts additional money for extra features. I didn't want the mental load of having to balance it. I wanted a tool that works for my needs and a simple all-in plan. Sollo was exactly that, without the clutter of functions I didn't need as a solopreneur.Currently I get most value from the prospecting engine - gives me easy access to well-filtered prospects without LinkedIn Sales Nav. An extra bonus I did not expect was the sales accelerator program that helped me significantly up my sales game. Plus the cohort of people who tackle similar challenges and are slightly ahead of me gives me 1) proof that it's possible to move forward, 2) inspiration on how to do that, 3) increased experimentation surface by sharing what they do and their outcomes, 4) camaraderie in the lonely moments.If this sounds like value - then Sollo is absolutely worth its price.

"I felt stuck between a messy Excel sheet and ultra-complicated CRM platforms. Sollo falls in the right middle. Robust yet simple."
As a new solopreneur, keeping track of leads and relationships in my network felt like being stuck between a messy Excel sheet or ultra-complicated CRM platforms. Sollo falls in the right middle. Robust yet simple. What I've actually found to be most helpful has been the community aspect and learning from other solopreneurs about their sales cycle, what's working for them and not, and getting their feedback on my own work.

$7.5k/mo
Biggest retainer of one member’s career
€30k
Deal closed after the community helped craft the offer
€20k
Quiet deal reactivated by the Sollo agent
Live events
Online every week. In the room when it counts. Meetups are run by Mike and by members in their own cities, and Sollo members join free.

October 2026, date soon
Amsterdam
·
Venue to be announced
Sollo Meetup Amsterdam
A lunch-and-learn on lead generation with Mike and the Amsterdam community. Sollo members join free.
10 November 2026
Amsterdam
·
AI House
Solopreneur Sessions at AI House
Three solopreneurs share their wins, their lessons and what they’d do differently, plus a keynote on using AI to build a business of one.
Date soon
London
·
Venue to be announced
Sollo Meetup London
Hosted by Sollo members in London. Practical sales sessions, real conversations and people doing the same work you are.
Date soon
Seattle
·
Venue to be announced
Sollo Meetup Seattle
Our first member-hosted meetup in the US. Small room, practical session, good people.
Built for experts who never trained as sellers
The Sollo community is for people who sell their own expertise and want honest help winning more clients.
Your host

One membership. The whole community.
The Sollo community comes with every Sollo membership, alongside the platform it runs on. Already a member? Log in and head straight to this week’s session.
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Sollo membership
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Includes
The full Sollo community on Circle
Sollo Huddle and Roast My… every Wednesday, plus recordings
Member WhatsApp group
The 20/100 Challenge, included
Meetups free for members
Sollo AI Sales Agent with unlimited interactions
Prospecting, multichannel inbox and pipeline
1:1 onboarding session to launch you
Stop building on your own.
Join Sollo, bring your stickiest deal to Wednesday’s session, and leave with your next move.